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5 Best Apple Smart Watches of 2025

Last Updated - 25/07/2025

1
Best Choice

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

Apple

Apple Watch Ultra 2 GPS + Cellular 49mm Smartwatch, Sports Watch with Black with Rugged Titanium Case with Black Ocean Band. Fitness Tracker, Precision GPS, Extra-Long Battery Life

Picked by 418 people in the last week

Apple

£749.00

£799.00
(6% Off)

More Details
Main highlights
- WHY APPLE WATCH ULTRA 2 — Meet the ultimate sports and adventure watch. Advanced features for runners, cyclists, swimmers, hikers, divers and more. Rugged titanium case, now available in satin black. Super-bright Always-On Retina display. Incredibly accurate precision dual-frequency GPS.* Powerful health, safety and connectivity features.* And up to 36 hours of battery life for normal use and 72 hours in Low Power Mode.*
- THE FREEDOM OF CELLULAR — With a mobile service plan you can call and text without your iPhone nearby.* Stream your favourite music and podcasts. Get directions with Maps.
- MAXIMISE YOUR TRAINING — Advanced metrics, views and experiences in the Workout app, including Heart Rate Zones, custom workouts and training load, which can provide insights as to the impact your workouts have on your body over time.
- FOR SWIMMERS — Automatic stroke detection, length count, splits, sets and custom workouts for pool swimmers. Open water swimmers can view a route map in their workout summary. See tide conditions at over 115,000 beaches worldwide with the Tides app.
- FOR RUNNERS — Precision dual-frequency GPS for incredible accuracy.* Automatic track detection. Advanced running form metrics to help understand how efficiently you run. Customisable workouts that can include warm ups, recovery intervals and time to cool down.
- FOR HIKERS — Offline maps let you navigate with just your Apple Watch. And the Compass app is packed with essential navigation tools like current heading, elevation, longitude and latitude. Find the last place where you had mobile reception. Mark your location with Compass Waypoints. Use Backtrack to map where you’ve been and retrace your steps.
- FOR DIVERS — Full dive computer capabilities with the Oceanic+ app.* Senses depth to 40 metres along with water temperature. Certified EN13319.
- FOR CYCLISTS — Powerful metrics take your cycling to the next level. See your speed, heart rate and elevation in workout views. Start a cycling workout from your watch and it will automatically appear as a Live Activity on your iPhone, making it easier to see. Connect directly to Bluetooth accessories like power meters so you can see Functional Threshold Power and cadence.
- EXTREMELY RUGGED, INCREDIBLY CAPABLE — 49mm corrosion-resistant titanium case. Sapphire front crystal. Large Digital Crown and customisable Action button for instant control over a variety of functions. Tested to MIL-STD 810H.* Water resistance 100m.*
- * LEGAL DISCLAIMERS — This is a summary of the main product features.
£749.00
£799.00 (6% Off)
2

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

Apple

Apple Watch Ultra (GPS + Cellular, 49mm) Smart watch - Titanium Case with Yellow/Beige Trail Loop - M/L. Fitness Tracker, Precision GPS, Action Button, Extra-Long Battery Life, Brighter Retina Display

Apple

£699.00

More Details
Main highlights
- Water resistant 100m
- Up to 36 hours of battery life for normal use along with low-power settings for even longer battery life
- The largest, brightest Apple Watch display for improved legibility in all conditions
- Specialized features, sensors, and three new bands designed for exploration, adventure, and endurance
- Precision dual-frequency GPS system provides accurate location for calculating distance, pace, and route maps
- Improved Workout app with new metrics, new views, and advanced ways to train
- Greater operating temperature tolerances while on-wrist to accommodate incredibly diverse environments
- Customizable Action button can mark a Compass Waypoint, start Backtrack, mark segments in a workout, turn on the flashlight, and more
- Advanced safety features, including Siren, Backtrack, Fall Detection, Emergency SOS, and Crash Detection
- 49mm aerospace-grade titanium case for an ideal balance of weight, strength, and corrosion resistance
£699.00
3

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

Apple

Apple Watch SE (2nd Gen) GPS 40mm Smartwatch with Starlight Aluminium Case with Starlight Sport Band - S/M. Fitness and Sleep Trackers, Crash Detection, Heart Rate Monitor, Retina Display

Apple

£219.00

More Details
Main highlights
- WHY APPLE WATCH SE — All the essentials to help you be motivated and active, keep connected, track your health and stay safe. watchOS 11 brings more intelligence, personalisation and connectivity. With features like Fall Detection and enhanced workout metrics, Apple Watch SE is an incredible price.
- SWIMPROOF AND FASHIONABLE — 50m water resistance.* Three finishes. And a colour-matched back case made with a production process that reduces its carbon emissions.
- STAY CONNECTED — Send a text, take a call, listen to music and podcasts, use Siri or call for help with Emergency SOS.* Apple Watch SE (GPS) works with your iPhone or Wi-Fi to keep you connected.
- SIMPLY COMPATIBLE — It works seamlessly with your Apple devices and services.* Unlock your Mac automatically. Find your devices easily. Pay and send money with Apple Pay.
- HEALTH AND SAFETY FEATURES — Get insights into your health, including notifications if you have an irregular heart rhythm* or an unusually high or low heart rate. Get help when you need it with Fall Detection, Crash Detection and Emergency SOS.* Automatically notify loved ones when you arrive at your destination with Check In.
- FAMILY SETUP — Set up Apple Watch for those who don’t yet have their own iPhone, so everyone can stay connected, active, healthy and safe.*
- EASILY CUSTOMISABLE — With watch straps in a range of styles, materials and colours and fully customisable watch faces, you can change your watch to fit your mood or the moment.
- CARBON NEUTRAL — Apple Watch SE (2nd generation) is carbon neutral when paired with select straps. Learn more about Apple’s commitment to the environment at apple.com/uk/2030.
- A GREAT FITNESS PARTNER — The Workout app gives you a range of ways to train plus advanced metrics for more insights into your workout performance. And Apple Watch comes with three months of Apple Fitness+ free.*
- * LEGAL DISCLAIMERS — This is a summary of the main product features. See below to learn more.
£219.00
4
Best Value

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

Apple

Apple Watch Series 10 GPS + Cellular 46 mm Smartwatch with Jet Black Aluminium Case with Black Sport Band - M/L. Fitness Tracker, ECG App, Always-On Retina Display, Water Resistant

Apple

£529.00

More Details
Main highlights
- WHY APPLE WATCH SERIES 10 — Bigger display with up to 30 per cent more screen area.* A thinner, lighter and more comfortable design.* Advanced health and fitness features provide invaluable insights.* Safety features connect you to help when you need it.* Faster charging gives you 80 per cent battery in about 30 minutes.*
- SIMPLY COMPATIBLE — It works seamlessly with your Apple devices and services.* Unlock your Mac automatically. Get approximate distance and directions to your iPhone with Precision Finding on supported iPhone models.* Pay and send money with Apple Pay.
- INNOVATIVE SAFETY FEATURES — Fall Detection and Crash Detection can connect you with emergency services in the event of a hard fall or a serious car crash. Emergency SOS lets you call for help with the press of a button.* Check In automatically notifies a loved one when you’ve arrived at your destination.
- INCREDIBLE DURABILITY — Crack resistant and IP6X-certified dust resistant. With 50m water resistance.*
- EASILY CUSTOMISABLE — With watch straps in a range of styles, materials and colours and fully customisable watch faces, you can change your watch to fit your mood or the moment.
- CELLULAR CONNECTIVITY — With a mobile service plan you can send a text, make a call and stream music without your iPhone nearby.* Use Family Setup to manage Apple Watch for those who don’t yet have their own iPhone, so everyone can stay connected, active, healthy and safe.*
- CARBON NEUTRAL — Apple Watch Series 10 is carbon neutral when paired with select straps. Learn more about Apple’s commitment to the environment at apple.com/uk/2030.
- ADVANCED HEALTH INSIGHTS — Take an ECG at any time.* Get notifications if you have high or low heart rate or an irregular heart rhythm.* Understand your menstrual cycle and get retrospective ovulation estimates.* See overnight health metrics like heart rate, respiratory rate and more with the Vitals app.* Track sleep and get notifications if Apple Watch detects signs of sleep apnoea.*
- A POWERFUL FITNESS PARTNER — Measure all the ways you move with Activity Rings, which are customisable to match your lifestyle. Get advanced metrics for a range of workouts with the Workout app. Track the intensity of your workouts with training load. Use depth and water temperature sensors for your aquatic adventures. And Apple Watch comes with three months of Apple Fitness+ free.*
- * LEGAL DISCLAIMERS — This is a summary of the main product features.
£529.00
5

✖
Our rankings are cleverly generated from the algorithmic analysis of thousands of customer reviews about products, brands, merchant’s customer service level, popularity, trends and more. The rankings reflect our opinion and should be a good starting point for shopping.

Apple

Apple Watch Series 5 (GPS, 40mm) - Gold Aluminium Case with Pink Sand Sport Band (Renewed)

Apple

£130.33

More Details
Main highlights
- Year of publication: 2019
- Operating system: WatchOS
- Model: Apple Watch Series 5
- Bluetooth: Yes
- Apple Watch (Series 5) September 2019
£130.33

5 Best Apple Smart Watches of 2025

Apple Watch Ultra 2 GPS + Cellular 49mm Smartwatch, Sports Watch with Black with Rugged Titanium Case with Black Ocean Band. Fitness Tracker, Precision GPS, Extra-Long Battery Life

Apple Watch Ultra (GPS + Cellular, 49mm) Smart watch - Titanium Case with Yellow/Beige Trail Loop - M/L. Fitness Tracker, Precision GPS, Action Button, Extra-Long Battery Life, Brighter Retina Display

Apple Watch SE (2nd Gen) GPS 40mm Smartwatch with Starlight Aluminium Case with Starlight Sport Band - S/M. Fitness and Sleep Trackers, Crash Detection, Heart Rate Monitor, Retina Display

Apple Watch Series 10 GPS + Cellular 46 mm Smartwatch with Jet Black Aluminium Case with Black Sport Band - M/L. Fitness Tracker, ECG App, Always-On Retina Display, Water Resistant

Apple Watch Series 5 (GPS, 40mm) - Gold Aluminium Case with Pink Sand Sport Band (Renewed)

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